For as long as commerce has existed, sellers have been trying to better understand what exactly their buyers want and how they behave. In that sense, techniques that might be considered old school ...

For anyone wondering about the depth and breadth of possible government intrusion into everyday American life, look no farther than a recent report from the ...

A key step in the assessment cycle is gathering and analyzing evidence. Employing the appropriate data collection techniques for assessment is an important step in this process. Faculty and staff are ...

The “People, Process, Technology” framework has effectively guided many initiatives and projects over the years and produced valuable data for reports and business metrics. Now, we are innovating the ...

If I forget where I've been shopping online, I can just head over to Facebook. Ads on the social networking site will quickly remind me what I've been browsing, and perhaps even offer a coupon code to ...

Data is one of the most valuable assets your company possesses. This is particularly true for scientific data, which is the accumulation of many hours of parallel investment in resources, such as time ...

A recent push in the information technology industry to collect and monetize big data is headed for a clash with privacy concerns from Internet users and potential regulation from some governments, ...

In addition to the payment, Oracle has agreed to stop tracking users in various ways. Privacy advocates applauded the settlement. Oracle on July 18 agreed to pay some ...

Data has always been a key asset for some companies, but over the last three to five years, it has gone from "important" to "critical." Data, and more important, data analysis, have become a true ...