Instagram is handing users some control in deciding what content they see. The social media giant is allowing users to have a say over their algorithm in a new feature launching Wednesday called "Your Algorithm," which is available in the "Reels" tab of the app.

Instagram is introducing a new tool that lets you see and control your algorithm, starting with Reels, the company announced on Wednesday. The new tool, called “Your Algorithm,” lets you view the topics that shape your Reels recommendations and customize them to better fit your interests.

Instagram's VP of product Tessa Lyons tells THR that the Meta-owned tech giant is betting that a TV app will be quickly embraced by consumers.

Instagram users now have a new way to clean up their feeds — and, if they want, nudge their Reels toward more family-friendly or faith-based content

For the first time, Instagram will start letting you control the topics its algorithm recommends, much as you can on TikTok.

Instagram is shifting away from serving people content based just on their activity. Here's how to tweak what you see.

Instagram for TV is built for shared viewing, so we apply content standards suitable for a broad audience. In this test, Reels generally follow the PG-13 rating system we recently introduced on the mobile app, so you’ll see content similar to what you might see in a PG-13 movie.