April was a big month for Google Data Studio (GDS), with Google introducing some significant product updates to this already robust reporting tool. For those not familiar with GDS, it is a free ...

Aside from perhaps the most unfortunate acronym in the industry, do single keyword ad groups (SKAGs) have a role in modern paid search? For many years, single keyword ad groups were the hallmark of ...

I have spent more than 20 years building and running publishing websites that live or die by search. For much of that time, Google itself was one of my SEO tools. I still use Google search operators ...

Global consumer Internet video traffic will account for 80% of all consumer Internet traffic. Pages with videos are 53 times more likely to rank on Google. Video content impacts organic performance ...

Nearly half of all consumers consume plenty of content before deciding on a purchase, so brands should focus on crafting compelling, useful reads. If you position your brand as a trusted source, ...

HTTP is the standard protocol defining how information passes between your visitor’s browser and the server hosting your site and HTTP status codes are your handy way of knowing exactly what is ...

Bing is testing new filters above shopping ads that let users refine results with a click instead of retyping their search a change that could make finding the right product easier. An SEO ...

Radu Tyrsina is a media entrepreneur and the owner and publisher of Search Engine Watch. He began his career as a technology writer, covering the rapid rise of mobile devices, operating systems, and ...

Eight link building techniques to add to your repertoire this year. Link building a crucial part of the SEO ecosystem, here's how to get started. Links are Google’s #1 ranking factor. Their importance ...

After spending more than 20 years running search-led publishing businesses and relying on SEO tools to make real editorial, traffic, and investment decisions, I approached KWFinder not just as another ...

In 2020, majority of the 181.7 billion U.S. dollar revenues came from advertising through Google Sites or its network sites Even though they will be removing the third-party cookie from 2023, the ...

In early November, Google made a UI update to its Disavow Links tool. The core functionality hasn’t changed, meaning that some SEO practitioners will continue to use it incorrectly. Disavow continues ...